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People do not buy products, they buy brands.

A lawyer’s well developed personal brand is key to generating new revenue.

  • It is the brand – not the product – that strikes an emotional chord with the consumer, and it is the brand that convinces consumers to trust the product.
  • It is the brand that provides the rationale in a consumer’s mind to pay a premium price.

Focused specifically on the highly competitive legal industry, the 2XL Company is a marketing agency that specializes in helping lawyers develop their brand and generate new streams of revenues.

The 2XL Company’s program provides specific actions that drive a lawyer’s success and creates new streams of revenue. Contact us at mike@2XLcompany.com, Ph: 248-818-0007.

Law Firm Marketing

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